Program Rules

Everything an investor, a referrer and the platform need to know about how money moves, what is owed to whom, and what happens when someone leaves. Numbers in brackets are the current defaults; they can be changed in the calculator, which has a separate income calculator for referrers, for investors and for the platform in its tabs (section 15).

RolesThe productThe networkFee shareProfit shareTimelineInvestor rulesReferrer rulesLeavingPlatform constraintsWorked example$1,500 a month$10M platform caseInvestor + networkUsing the calculatorRoad to $1MRules on the site

1. Three roles

Investor

Puts capital into the trading algorithm and pays the monthly access fee. Every investor is also a subscriber.

Referrer

A subscriber who brings in other investors. Earns a share of the fees and profits of up to three levels below them. Must pay the fee to earn fee share, and must have invested the minimum ticket to earn profit share.

Platform

Runs the algorithm, collects fees, holds the profit-share pool, pays referrers and keeps whatever is not shared.

One person can be both an investor and a referrer. Most will be.

2. The product

The worked examples use a round $100; the live subscription is $99.

Investor capital $10,000 pays $100 / month Trading algorithm assumes 30% a year (an assumption you can change in the calculator) profit stays invested Platform collects the fee holds the profit pool capital in profit compounds $100 every month

3. The network: three levels, ten wide

You Level 1 Level 2 Level 3 up to 10 up to 100 up to 1,000

4. Money stream 1: the fee share (paid monthly)

Every $100 monthly fee is split like this L1 $25 L2 $15 L3 $10 Platform keeps $50 shared with referrers: 50%, the maximum allowed

5. Money stream 2: the profit share (accrued yearly, paid at the end of year 3)

Share of each year's trading profit: blue and teal go to the level-1 and level-2 referrers, grey is kept by the platform Year 1 L1 15% L2 10% 5% Investor keeps 70% Year 2 12.5% 8.3% 4.2% Investor keeps 75% Year 3 10% 6.7% 3.3% Investor keeps 80% The total the investor gives up falls 30% → 25% → 20%. The 15 / 10 / 5 split (level 1 / level 2 / platform) is scaled down in proportion each year. The cap is 30% in any year.

6. Timeline: what happens when

Start End of year 1 End of year 2 End of year 3 Fee share to referrers paid every month, 36 times profit reinvestedshare of 30% accrued profit reinvestedshare of 25% accrued profit reinvested, share of 20% accruedall three years settled and paid referrers receive the lump sum Fees: paid monthly from pocket, never from the account. Investor's account is untouched for the whole 36 months.

7. Investor rules

Example at $10,000: account grows to $21,970 over three years. You pay $3,600 in fees and $2,889 in profit share. Net gain $5,481, about 15.7% a year.
CapitalAccount after 3 yearsFees paidShare settledNet gainNet per year
$5,000$10,985$3,600$1,445$9415.9%
$10,000$21,970$3,600$2,889$5,48115.7%
$25,000$54,925$3,600$7,223$19,10320.8%

8. Referrer rules

Who earns what

YouFee share from your networkProfit share from your network
Pay the fee and have $10,000+ investedyesyes
Pay the fee, invested under $10,000yesno, stays with the platform
Have $10,000+ invested, not paying the feeno, stays with the platformyes
Neithernono

You can only earn from others what you are paying or risking yourself. Shares that an ineligible referrer would have received stay with the platform; they are not passed up or down the line.

Example: 5 direct recruits who each bring 3, who each bring 2 (50 people), $10,000 average capital. Fees bring about $21,000 over three years. The profit share accrual reaches about $31,000, paid at the end of year 3 plus roughly $5,700 redistributed from referrers who left. Total about $58,000 if you stay. Leave after year 2 and you keep about $14,300.

9. What happens when someone leaves

Someone cancels before year 3 as an investoras a referrer Investor side ✓ Keeps the trading account and all its growth ✓ Stops paying fees from the next month ✗ No refund of fees already paid → Settles accrued profit share for completed years → Their referrers' accrual stops; money stays in pool Leaving as an investor is low-cost. Referrer side ✓ Keeps every monthly fee share already paid ✗ Forfeits the whole accrued profit share ✗ No partial vesting, no exceptions for timing → Forfeited amount split among stayers → Their own network keeps paying whoever is above Leaving as a referrer is expensive.
The same person leaving loses both ways at once: they settle what they owe as an investor and forfeit what they were owed as a referrer.

10. Platform constraints

Per $100 feeLevel 1Level 2Level 3Platform
All three levels filled$25$15$10$50
Only level 1 exists$25——$75
Recruited by the company———$100

11. Worked example in one picture

One investor with $10,000 for three years at 30%, with all three referrer levels filled. Churn ignored for clarity.

YearAccountProfitShare given upLevel 1Level 2Platform 1$13,000$3,000$900 (30%)$450$300$150 2$16,900$3,900$975 (25%)$488$325$163 3$21,970$5,070$1,014 (20%)$507$338$169 Paid end yr 3$2,889$1,445$963$482 Fees, 36 months$3,600$900$540$1,800 L3 ref. $360 Investor net+$5,481 = $11,970 profit − $2,889 share − $3,600 fees 3-year total$2,345$1,503$2,282 L3 ref. $360

The level-3 referrer earns the $360 of fee share only; the third profit slice ($482 over three years) is the platform's. Referrer totals assume they stay through year 3. Leave earlier and only the fee row is kept. Multiply by the number of people at each level of your network for your own figures, or enter your network in the referrer calculator on the Referrer tab.

12. What it takes to make $1,500 a month

$1,500 a month is $18,000 a year, or $54,000 over the three-year cycle. All examples use the defaults: $100 fee, 30% assumed return, 10% / 5% / 1% churn, 100% reinvested, costs paid from pocket.

Example A: investor only

CapitalAccount after 3 yearsNet gain after fees and shareAverage per month
$50,000$109,850$41,805$1,161
$63,500$139,510$54,064$1,502
$75,000$164,775$64,508$1,792
$100,000$219,700$87,210$2,423

About $63,500 of capital averages $1,500 a month of net growth over three years. The growth is in the account, not in hand: with everything reinvested the investor pays $1,200 a year from pocket and settles $19,545 of profit share at the end of year 3. To take $1,500 a month in cash from year 1 instead (profit withdrawn, nothing reinvested), it takes about $91,500, because 30% minus the 30% share minus fees leaves $18,000. The investor calculator on the Investor tab gives both figures for any target: enter the target per month and it reports the capital needed each way and the gap to your own.

Example B: referrer, a share of fees only

Fee share is the only stream paid monthly. $1,500 a month needs $1,500 of fee share, and a referrer caps out at 10 direct recruits ($250 a month), so the rest must come from levels 2 and 3.

Network shape (direct, per L1, per L2)PeopleFee share in month 1Fees over 3 yearsFees per month averaged
10 direct, each brings 3, each brings 2100$1,300$41,863$1,163
10 direct, each brings 5, each brings 1110$1,500$48,304$1,342
10 direct, each brings 3, each brings 3130$1,600$51,524$1,431
5 direct, each brings 5, each brings 4130$1,500$48,304$1,342

A network of 110 to 130 people pays $1,500 a month in fee share at the start. Churn erodes it to about $1,350 a month averaged over three years unless the network is topped up. The referrer must be paying their own $100 fee to receive any of it.

Example C: referrer, fees plus the year-3 profit share

Counting the profit share lump sum paid at the end of year 3, a much smaller network reaches $1,500 a month averaged over the cycle. The referrer must have $10,000 or more invested to earn it.

Network shapePeopleFees, 3 yearsProfit share paid at year 33-year totalPer month averaged
5 direct, each brings 3, each brings 250$20,932$22,168$43,100$1,197
6 direct, each brings 3, each brings 260$25,118$26,602$51,720$1,437
7 direct, each brings 3, each brings 270$29,304$31,036$60,340$1,676
10 direct, each brings 3, each brings 2100$41,863$44,337$86,200$2,394

Seven direct recruits who each bring three, who each bring two (70 people at $10,000 each) clears $1,500 a month averaged; this is the 3-year row of the target solver on the Referrer tab with the target set to $1,500 per month. The cash arrives as roughly $800 a month in fees plus a $31,000 lump sum at the end of year 3, and only if the referrer stays all three years. Profit share here is from levels 1 and 2 only; level 3 contributes fees.

Example D: both at once, the typical member

A member who invests the $10,000 minimum ticket and builds the 70-person network from Example C:

Source3-year amountPer month averaged
Own account growth, net of fees and share$5,481$152
Fee share from the network$29,304$814
Profit share lump sum at year 3$31,036$862
Total$65,821$1,828

The referral side is worth about ten times the investing side at the minimum ticket. Nearly half of the total arrives in one payment at the end of year 3, so the member has to stay the course to see it.

13. Sample case: the platform earns $10 million a year

All defaults: $100 fee, 30% return, $10,000 per investor, 10% / 5% / 1% churn, 100% reinvested. This is the platform’s worst case: every subscriber has all three upline levels filled and every referrer is eligible, so the platform keeps only $50 of each $100 fee and only its own slice of the profit share (5%, 4.2%, 3.3% by year).

Step 1: what one subscriber is worth to the platform

Year of membershipStill active at startGross feesPlatform keeps of feesPlatform profit slicePlatform totalCollected for referrers (fees + pool)
Year 1100%$1,144$572$135$707$572 + $675
Year 290%$1,055$528$139$666$528 + $695
Year 385.5%$1,021$511$143$654$511 + $715
Three-year cycle$3,220$1,610$417$2,027$1,610 + $2,085

About $700 per subscriber per year, four fifths of it from the fee. The profit slice grows each year because the account compounds, even though the percentage falls. Every subscriber also generates about $1,230 a year for the referrers above them, more than the platform itself keeps.

Step 2: how many subscribers $10 million needs

BasisSubscribersCapital at $10,000 each
Year-1 run rate, $707 each14,145$141M
Three-year average, $676 each14,800$148M
Fees only, ignoring the profit slice17,484$175M
Half of them recruited by the company (no upline to pay)7,517$75M

Roughly 14,000 to 15,000 paying investors with $140M to $150M of capital (the platform calculator on the $10M case tab recomputes this for any target). In network terms that is 13 fully built networks of 1,110, or about 200 referrers who each built the 70-person network from section 12, or about 280 with the 50-person network from section 11.

Step 3: a build plan, 5,000 new investors a year

Nobody signs up 14,000 people on day one. If the referral network brings in 5,000 investors at the start of each year, the platform crosses $10 million in year 3.

YearActive at startCapital managed at startGross feesFee share to referrersPlatform keeps of feesPlatform profit slicePlatform incomeAccrued to referrer pool
Year 15,000$50.0M$5.72M$2.86M$2.86M$0.68M$3.53M$3.38M
Year 29,500$108.5M$10.99M$5.50M$5.50M$1.37M$6.87M$6.85M
Year 313,775$180.7M$16.10M$8.05M$8.05M$2.08M$10.14M$10.42M
Three years$32.8M$16.4M$16.4M$4.1M$20.5M$20.6M

15,000 investors recruited, $150M raised, $224M under management at the end of year 3. 5,000 a year means, for example, 100 referrers each completing a 50-person network, or 71 each completing a 70-person network, every year. If recruiting continues at 5,000 a year and each cohort stays for a full three-year cycle, income settles at about $10.1M a year.

The platform’s obligations in that year 3: fee share of $8.05M paid monthly as it comes in, plus the first lump sum, $10.4M accrued by the year-1 cohort, due to its referrers at the end of year 3. That money must have been collected from the investors first (rule C6).

Step 4: where every dollar goes in that year 3

Investors pay inAmountWho receives itAmount
Monthly fees$16.1MReferrers, fee share (monthly)$8.05M
Profit share given up (30 / 25 / 20% of profit)$12.5MReferrers, profit pool (paid at year 3)$10.42M
Platform, fees kept$8.05M
Platform, profit slice$2.08M
Total$28.6MTotal$28.6M

Of every dollar investors pay in, the platform keeps about 35 cents and referrers receive about 65 cents. The investors themselves earned $51.6M of trading profit that year and kept $39.1M of it in their accounts. Each $10,000 investor who stays the full cycle ends the cycle with $5,481 more than they put in, in the example, after all costs (section 7).

Levers if 14,000 investors is too many

ChangeSubscribers for $10M, year-1 basisCapital
No change (worst case)14,145$141M
Keep 60% of the fee instead of 50% (share 40%)12,175$122M
Raise the fee to $15010,071$101M
Half of investors recruited by the company directly7,517$75M
All investors recruited by the company (no referrers at all)5,118$51M

Each lever cuts what referrers earn, which slows recruiting. The build plan above assumes the referral network does all the selling, which is why the platform shares 65% of the money.

14. Investor case: earning more from the network than from your own money

An investor puts in the $10,000 minimum ticket and refers 5 people, who each refer 3, who each refer 2: the default 50-person network, every member with $10,000. All defaults otherwise: $100 fee, 30% assumed return, 10% / 5% / 1% churn, 100% reinvested, costs paid from pocket, and the investor pays their own fee and stays all three years.

Stream 1: what the investor’s own $10,000 earns

YearStart capitalTrading profit at the assumed returnUpline share given upFee paidEnd capital
Year 1$10,000$3,000$900 (30%)$1,200$13,000
Year 2$13,000$3,900$975 (25%)$1,200$16,900
Year 3$16,900$5,070$1,014 (20%)$1,200$21,970
Three years$11,970$2,889$3,600net gain $5,481

The account grows to $21,970. After settling $2,889 of upline share at the end of year 3 and $3,600 of fees, the investor is $5,481 better off, about 15.7% a year on their own money.

Stream 2: profit share from the other investors’ capital

Profit share is paid on levels 1 and 2 only: 5 + 15 = 20 people with $200,000 between them, twenty times the investor’s own ticket. Each year they are still active, a profit share of 15% (level 1) or 10% (level 2) of their profit accrues to the investor, scaled down to 12.5 / 8.3% in year 2 and 10 / 6.7% in year 3.

YearCapital per memberStill activeTheir combined profit (surviving L1 + L2)From level 1 (5 people)From level 2 (15 people)Accrued to the investor
Year 1$10,00090%$54,000$2,025$4,050$6,075
Year 2$13,00085.5%$66,690$2,084$4,168$6,252
Year 3$16,90084.6%$85,830$2,146$4,292$6,437
Redistributed from referrers who left$3,404
Paid at the end of year 3$22,168

The accrual grows every year even though the percentage falls, because the members’ accounts compound. Stayers also collect the share forfeited by referrers who left (1 ÷ 0.846). The result is one payment of $22,168 at the end of year 3: four times the $5,481 the investor’s own capital produced, and more than double the account’s entire gross trading profit of $11,970.

Stream 3: fee share from all 50 members, paid monthly

YearLevel 1 (5 × $25)Level 2 (15 × $15)Level 3 (30 × $10)Fee share for the yearPer month
Year 1$1,430$2,574$3,432$7,436$620
Year 2$1,319$2,374$3,165$6,858$572
Year 3$1,277$2,298$3,064$6,638$553
Three years$4,025$7,246$9,661$20,932$581

Month 1 pays $650 (5 × $25 + 15 × $15 + 30 × $10); churn thins it to about $550 a month by year 3. Over three years the fees alone, $20,932, cover the investor’s own fees nearly six times over and are almost four times their own net gain.

Putting it together: $10,000 in, $48,581 out

Own capital, net gain
$5,481
Fee share, paid monthly
$20,932
Profit share, paid at year 3
$22,168
Total over three years
$48,581
SourceCapital behind it3-year amountMultiple of own net gainShare of total
Own capital$10,000 (yours)$5,4811.0×11%
Profit share, levels 1 and 2$200,000 (theirs)$22,1684.0×46%
Fee share, levels 1 to 350 subscriptions$20,9323.8×43%
Total$48,5818.9×100%

The investor ends with $21,970 in the account plus $43,100 in cash from the network, having paid in $6,489 of fees and share along the way. Nearly nine tenths of the gain comes from other people’s capital and subscriptions, not from the $10,000. Conditions: the $10,000 must stay invested (minimum ticket) for the profit share, the $100 fee must be paid every month for the fee share, and leaving before the end of year 3 forfeits the whole $22,168.

The same investor with a bigger network

Network (direct, per L1, per L2)PeopleCapital in levels 1 + 2Own net gainProfit share at year 3Fee share, 3 yearsTotalNetwork ÷ own gain
5, 3, 250$200,000$5,481$22,168$20,932$48,5817.9×
7, 3, 270$280,000$5,481$31,036$29,304$65,82111.0×
10, 3, 2100$400,000$5,481$44,337$41,863$91,68115.7×
10, 5, 2160$600,000$5,481$64,042$64,405$133,92823.4×
10, 10, 10 (fully built)1,110$1,100,000$5,481$113,305$378,381$497,16789.7×

The own-capital column never changes: it is fixed by the $10,000 ticket. Everything else scales with the network. With ten direct referrals who each bring three, who each bring two, the network returns $86,200 against $5,481 from the investor’s own money. Enter these shapes in the referrer calculator on the Referrer tab; the Investor + network tab then shows the three streams year by year.

15. Using the calculator

The calculator, on the calculator page (/partner/plan), has one shared settings column and a separate calculator in each tab. Every figure in this rulebook can be reproduced there by entering the same inputs.

Shared settings, left column (apply to every tab)

PanelInputsDefault
ProductMonthly fee, algorithm annual return, average capital per subscriber, months in the year, annual churn for years 1, 2 and 3, profit reinvested at year end, minimum ticket, switch to deduct fees and share from trading capital$100, 30%, $10,000, 12, 10 / 5 / 1%, 100%, $10,000, off
Fee share per levelLevel 1, level 2, level 3 (capped at 50% in total)25 / 15 / 10%
Profit share per levelLevel 1, level 2 and platform slice for year 1; total share in years 2 and 3 (capped at 30% each year)15 / 10 / 5%; 25%, 20%

These are the program rules of sections 2, 4 and 5. Change them to test a different fee, return or share schedule; the tabs recalculate at once.

Referrer tab: referrer calculator

InputWhat it doesDefault
Target income and periodThe income you want, per year or per month; drives the target solver$12,000 per year
Your own invested capitalChecked against the minimum ticket for profit-share eligibility (rule R1b, section 8)$10,000
I pay the monthly subscription myselfFee-share eligibility; unticked, the fee share goes to the platform insteadon
Max direct referrals per memberThe width cap of section 3; the three network inputs cannot exceed it10
Your direct referrals; referrals per level-1 member; referrals per level-2 memberThe shape of your network: level 1 = direct, level 2 = direct × per-L1, level 3 = level 2 × per-L25, 3, 2 (50 people)

The tab answers: your year-1 income and the three-year cash with the lump sum at year 3, what you keep if you leave early, income by level, and the target solver in two forms. The year-1 solver counts fee share plus the share accrued in year 1. The 3-year solver averages fees plus the profit share actually paid at the end of year 3 (with redistributed forfeits), which is the right basis for a monthly target: it is where the $1,500-a-month answers of section 12 come from.

Investor tab: investor calculator

InputWhat it doesDefault
Your investment capitalRuns the whole tab: account year by year, year-1 breakdown, outcome by capital size, leaving early$10,000
Target income and periodThe income you want from your capital alone, per month or per year$1,500 per month

The tab answers: account after three years, net gain after fees and share, income per month averaged, net return per year, break-even capital, and the capital needed for your target three ways: profits reinvested and averaged over the cycle, cash taken from year 1 with nothing reinvested, and break-even. Each row shows the gap between that capital and yours. Example A of section 12 ($63,500 for $1,500 a month) is this calculator at the defaults. This tab is you as an investor only; referral income is on the Referrer and Investor + network tabs.

Investor + network tab

No inputs of its own. It takes the referrer calculator’s own capital and network shape and shows the three streams of section 14 side by side: your own account, profit share on levels 1 and 2 (with the capital behind it), and fee share on all three levels, then the total, the multiple of your own gain and a table of bigger networks. Eligibility from the Referrer tab applies.

Platform tab and $10M case tab: platform calculator

Input (on the $10M case tab)What it doesDefault
Platform target income per yearThe target for the subscribers-needed tables; the tab label follows it$10,000,000
New investors signed up per yearThe build plan: a new cohort of this size at the start of each year5,000
Recruited by the company directlyShare of subscribers with no upline, whose fee share and profit share the platform keeps0%

The Platform tab shows the cohort of the referrer calculator’s network from the platform’s side: gross fees, what is paid out, what is kept, the profit pool collected and the platform’s own slice (rules C1 to C7). The $10M case tab is section 13 live: what one subscriber is worth by year of membership, subscribers and capital needed on three bases, the year-by-year build plan, where every dollar goes in year 3, and the levers.

16. The road to $1 million: bigger deposits, kept for three years

$1,000,000 of income inside one three-year cycle, all defaults: $100 fee, 30% assumed return, 10% / 5% / 1% churn, profit share 30 / 25 / 20%, networks capped at 10 wide. A referrer has exactly two levers that are not capped: how much each member deposits and how long everyone stays. This section shows what each lever is worth.

Why head count alone cannot get there

What the rules capLimitMost a referrer can earn from it in 3 years
Width of the network (rule R2)10 per member, 1,110 in totalFee share $378,381
Fee per member$100 a month, 25 / 15 / 10% shared$900 per level-1 member who stays 3 years
Deposit per memberno capunlimited: profit share scales one for one with deposits

With $10,000 members even the largest network allowed earns $497,167 in a cycle. Fees are a head-count business and head count is capped. The profit share is a capital business, and capital is not. A level-1 member who deposits $10,000 and stays three years is worth $900 in fees and $1,445 in profit share to their referrer; the same member depositing $100,000 is worth $900 in fees and $14,445 in profit share.

Lever 1: deposit size. Three-year income by network and average deposit

Network (direct, per L1, per L2)People$10,000 avg$25,000 avg$50,000 avg$100,000 avg$250,000 avgAverage deposit for $1M
5, 3, 250$43,100$76,353$131,774$242,616$575,142$441,650
10, 3, 2100$86,200$152,705$263,547$485,231$1,150,283$216,104
10, 5, 2160$128,447$224,510$384,615$704,826$1,665,456$146,091
10, 10, 10 (fully built)1,110$491,686$661,644$944,907$1,511,432$3,211,010$54,862

Income is fee share over three years plus the profit share paid at the end of year 3, for a referrer who stays and holds the minimum ticket. Three ways to $1 million: a full network of 1,110 averaging $55,000; 160 people (10 direct, 5, 2) averaging $150,000; or just 100 people (10 direct, 3, 2) averaging $250,000. In the 100-person case the referrer’s levels 1 and 2 are 40 investors holding $10 million between them, and $1.1 million of the $1.15 million is the year-3 payment. Every $10,000 added to the average deposit adds $44,337 (100-person network) or $113,305 (full network) to that payment.

Lever 2: retention. The same network, different staying power

Full network of 1,110 members averaging $55,000. Profit share accrues only on members still active at each year end, and the referrer’s own accrual is paid only if the referrer is still subscribed at the end of year 3.

Members’ retentionFees, 3 yearsProfit share accrued on your membersPaid at year 3 (incl. forfeits from referrers who left)Total
Everyone stays (no churn)$423,000$609,098$609,098$1,032,098
Default churn, 10 / 5 / 1% a year$378,381$527,489$623,178$1,001,559
Double churn, 20 / 10 / 2% a year$335,672$450,652$638,679$974,351
Your own retentionFees keptProfit shareTotal
You leave after year 1$134,415forfeited$134,415
You leave after year 2$258,380forfeited$258,380
You stay to the end of year 3$378,381$623,178$1,001,559

Every member who leaves takes their deposit out of your accrual: no churn is worth $82,000 more accrual and $45,000 more fees than the default. The redistribution of forfeits softens the paid figure, but it is money from other referrers’ failure, not something to plan on. Your own retention is the big one: leaving after year 2 keeps $258,380 and forfeits $623,178. Nearly two thirds of the $1 million is paid on a single day, to referrers who are still there.

The referrer playbook

For the investor: $1 million from capital alone

RouteCapitalAccount after 3 yearsShare settled at year 3FeesNet gain
Profits reinvested$1,105,165$2,428,047$319,282$3,600$1,000,000
Profit withdrawn each year ($446,044 a year)$1,486,815$1,486,815$334,533$3,600$1,000,000

About $1.1 million reinvested, or $1.49 million if the profit is drawn every year. Investor calculator: capital $1,105,000, target $333,333 per year. An investor with less can close the gap by referring: $565,000 of own capital plus a full network of $10,000 members also reaches $1 million (own gain $508,314 plus $491,686 from the network), and so does $571,000 plus 100 members averaging $100,000.

17. How this works on marketdavinci.com

These are the rules as they apply to a member of the site. The figures in the earlier sections are examples built from the assumptions you enter, not forecasts.

Companion files: the calculator page (/partner/plan) is the interactive calculator (section 15 explains its tabs and inputs), MODEL.md is the technical write-up with formulas.